The NBA Players Association is already talking lockout after the NBA commissioner David Stern forcast the league will lose up to $400 million this season as reported by the Associated Press. The contract between the players and the league does not expire until next summer so no lockout is eminent, but it shows how far the players are from the real world.
This will be a pivotal year for the NBA to try to rein in the players’ salaries because they are such a huge part of each team’s budget and most NBA teams will struggle this year to fill the arenas with the current economy.
Time will tell the players association that this will be a slow year for the NBA in most markets except maybe Miami and Cleveland when the Heat comes to town. Last year even the Lakers and Celtics had a slump of sorts in ticket sales especially on the resell market where tickets often sold for face value.
NBA tickets are not available yet, but expect most clubs to keep ticket prices at last year’s levels and there should be plenty of incentives to purchase season tickets.